Online booking, website, WhatsApp automation, HR, payroll, tips, commissions, invoicing, reporting and marketing — starting from AED 199/month.
For freelancers and small salons
For growing salons
Saves AED 49/month vs Professional + Marketing add-on
For established salons and chains
Booking confirmations and reminders go out automatically. You only pay for messages actually sent, with no monthly minimum. Add a package any time; overage is billed transparently.
Operational — bookings, reminders, payment receipts.
Available on every plan
Overage / charge without package: AED 0.15/message
Promotions, birthdays, win-back campaigns.
Requires the Marketing Module (Professional & Business)
Overage / charge without package: AED 0.30/message
Customer segmentation, promotional and seasonal campaigns, birthday and win-back flows, rebooking nudges, campaign scheduling, and analytics. Available on Professional and Business plans.
*Marketing Module Add-on — AED 99/month.
No. The 14-day trial is free with no card on file. At the end you can pick a plan to keep using Bookra.
Yes — upgrade or downgrade any time. Downgrading from Professional to Lite when you have more than 2 active staff is blocked until you archive the extra staff.
Utility (operational) and marketing messages are counted separately. Each plan includes a baseline allowance shown on your billing page. Packages stack on top and overage is billed automatically at the rates above.
Not at launch. Prices are shown as-is. VAT will be added in a future phase once we complete VAT registration.
From your billing page in the dashboard. Cancellation takes effect at the end of the current billing cycle — you keep access until then.
Multi-location features (consolidated reporting, branch comparison, advanced permissions). Business is custom-built for chains; contact us to discuss your needs.
No credit card required. Get your salon online in minutes.